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域名亚马逊推出新男装品牌再度进军时尚业! 相关域名ButtonedDown.com疑是被其收购

西部数码(west.cn)12月9日消息,日前,亚马逊宣布推出了新的男装品牌Buttoned Down,该系列目前只对亚马逊Prime会员开放,提供退货服务。据悉,亚马逊疑是已经收购了相关品牌域名ButtonedDown.com。

buttoned-down

Buttoned Down是亚马逊第一个只对Prime会员用户开放的自有服装品牌。据了解,新品牌的新系列产品采用100%比马棉且主打免熨烫的男士衬衫,包括剪裁、颜色和图案在内将提供72种尺码组合形式。亚马逊方面表示,未来有计划扩张Buttoned Down的产品类别,如西裤、运动衫和毛衣等。

域名ButtonedDown.com有“纽扣衫”之意,注册于2002年3月。据国外媒体称,亚马逊疑是在今年8月份从BuyDomains收购了该域名,随后在8月底更新了whois记录。不过目前该域名所有者仍处于隐私保护中,所以收购消息尚不能确认,收购价格自然也无从知晓。据悉,域名大佬Mike Mann持有一枚极为相似的域名ButtonDown.com,要价在54000美元,约合人民币37万元。

另外,据了解,男装品牌Buttoned Down购买网址域名为amazon.com/ButtonedDown,不知道将来亚马逊是否会启用独立域名ButtonedDown.com。另外,奇怪的是,根据亚马逊以往的品牌域名保护意识,像AmazonButtonedDown.com这样的域名应该早早就注册保护了,此次竟然尚未注册。

目前,亚马逊至少已经拥有7个服装品牌,分别是Franklin£|Freeman、Franklin Tailored、James£|Erin、Lark£|Ro、North Eleven、Scout+Ro,以及Society New York,这些品牌一共销售的商品数量超过了1800款,服装范围囊括男装、女装以及童装等。看来,亚马逊为了进军时尚界,也还是蛮拼的。

未经允许不得转载,或转载时需注明出处:西部数码新闻资讯门户 » 亚马逊推出新男装品牌再度进军时尚业! 相关域名ButtonedDown.com疑是被其收购
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