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域名新顶级交易又创新高:终端以319万元收购域名home.loans

西部数码(west.cn)1月24日消息,近日Donuts注册局可谓是风光无限,不仅旗下21个后缀通过中国工信部资质审批;更以500,000美元高价出售了精品域名home.loans,约合人民币319万元,成功超越casino.online(201,250美元),成为目前为止最贵的新顶级域名。

资深创业家收购home.loans打造房屋贷款平台

域名home.loans前后缀均是英文单词,译作“房屋贷款、住房贷款”,从含义来看,无疑是枚房屋贷款的行业域名,应用价值不俗。目前便对应有房屋买卖金融平台Home Loans,官网启用域名homeloanshub.com。

据悉,域名home.loans由Donuts注册局资深域名顾问Jebidiah Burnett售出,买家是Home.Loans公司创始人兼首席执行官Blake Janover。据了解,Blake是一位资深创业者、数字媒体梦想家和资本市场创新者,此次收购域名Home.Loans将搭建新项目,用以打造互联网领域全面、系统、响应快速的“房屋贷款”平台。

“Home.loans是一个理想的搜索关键词,也是我们开展业务的数字媒体资产。域名是品牌的一部分,能够帮助我们快速获得认知,同时也是最经济的推广宣传方式。另外,域名Home.Loans也准确的传达了我们平台业务范围,我们并不会开展信用卡或者汽车贷款业务。” Blake如是说道。

破纪录:home.loans成目前为止最贵新顶级域名

近两年,新顶级域名如雨后春笋快速增长,除了后缀数量成百上千以外,域名交易价格也在不断创新高。

从国外sold.domains网站统计的数据来看,2015年交易价格最高的域名为88.xin,价格为180,000 美元;到了2016年初,在新顶级域名行情看涨的情形下,三字母域名1.xyz在西部数码拍出了182,971美元的高价,在全球备受瞩目。随后是2017年,两枚游戏娱乐类域名video.games和casino.online先后高价成交,不过截至目前,冠军宝座却被home.loans以500,000美元摘得。

这也再次说明,新顶级域名的价值没有极限,好域名永远不缺好市场。同时,也可以反过来说,新顶级域名近年来的发展,本身也为域名home.loans带来极大关注度。

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